Real money
Real stocks
Designed for ages 8–18

The Platform for Young Investors

Give your kids the 20-year head start you wish you'd had.

Invest in your kids. With your kids.
Launching later this year.

Kids learn about money too late, or never.

YES gives kids aged 8–18 their first real investing experience.
They discover companies, learn how investing works, and pitch the stocks or ETFs they want to invest in.
You set the budget and approve every investment.

Young Early Starters is all about:

Real stocks

Real money

Their decisions

Your approval

Don't save it for their 18th. Start it on their 8th.

Less than one in five EU citizens has high financial literacy. Schools rarely teach investing. By the time most kids meet the stock market, they’ve already lost a decade of compounding.

YES is built for children who want to learn to invest in real stocks with parental approval.

Today’s investing apps are made for adults. Today’s kids’ apps are made for spending, not building. Neither teaches the habit that matters most: investing patiently, over time.

The cost of waiting.

Starting at 10 instead of 30 can triple a portfolio at the same monthly contribution. You can’t get those years back, but your kids can have them.

Finally, an investing experience made for kids and teens.

Most Junior Depots let parents invest for their children.

YES lets children learn to invest with their parents.

YES is an investing platform where children aged 8–18 choose real stocks and ETFs, while parents approve every investment and remain in full control.

Traditional Junior Depot

YES

Parent chooses the investment

Kid researches and chooses

Parent places the order

Kid pitches the investment

Child sees a portfolio

Child learns how the portfolio works

Investing is something adults do for them

Investing becomes something they learn to do

Education is optional

Learning comes before investing

The parent stays in control throughout.

Your kid chooses. You approve. They learn.

Turn pocket
money into
a world of stocks

Turn pocket
money into
a world of stocks

Turn pocket
money into
a world of stocks

Why YES works with real money

You can't learn to swim without getting in the water. With real shares, your kid learns patience and what a market dip actually feels like. No simulation does that. You set the budget and approve every trade.

Parental control

Real investments

Education first

Over 300 lessons.

15 domains.

One growing investor.

Over 300 lessons.

15 domains.

One growing investor.

Other apps bolt a few videos onto a debit card or a trading platform. We built a full curriculum and pedagogical framework supported by real investing because you need to have skin in the game to learn.

Kids learn before they meaningfully invest. The daily activity is learning. Investing is the occasional, deliberate event.

The real market-movements let kids learn what it really feels like.

Piaget
Bloom's Taxonomy
Dweck
Vygotsky / ZPD
Bruner
Mayer
Kolb / Dewey
Surma / Wijze Lessen
Half-Life Regression

Parent-Controlled

Parent-Controlled

Parent-Controlled

1.

Your kid pitches a company they believe in and explains why.

2.

You review the pitch and approve or decline.

3.

You set the budget and the limits, and legally own every stock or ETF.

Say YES early

Get on the list. Be one of the first families in line.

Let your kids own
the brands they love

Let your kids own the brands they love

Can kids invest in stocks?

Yes. Kids can invest in real stocks and ETFs through YES, with every investment reviewed and approved by a parent. Children don't need to wait until they're 18 to learn how investing works. With YES, children aged 8–18 explore real companies, learn about stocks and ETFs, and propose investments they believe in. Before anything happens, your child explains their reasoning to you, and you approve, decline, or send it back. As a parent, you're always in control and can set limits on how much and how often your child invests. Your child gets the real experience of proposing investments, but nothing happens until you approve it.

Is it real money and real stocks?

Yes. Every investment in your child's portfolio is a real, fractional share of a real listed company, held in custody by our regulated broker partner, under whose licence YES operates.

Is there a risk of losing money?

Yes. Like any investment, the value of stocks and ETFs can go up or down, and your child could get back less than was invested. YES doesn't give investment advice or recommend what to buy. You and your child make the decisions together, and nothing is invested without your approval.

How does the approval system work?

Your child submits a short investment proposal: what they'd like to invest in, how much, and why. You see it with full context: the stock, the amount, their reasoning. You approve, decline, or send it back for changes. The investment is placed only once you approve it.

What's the minimum to start?

You can start investing from €1 per trade. The monthly subscription you pay as a parent is €9.99.

Who owns the stocks?

You do. As the parent, you're the legal account holder, so the account stays in your name while your child is a minor. The investments are real and held in safekeeping by our regulated broker. You invest on your child's behalf. Our plan is to let the account transfer into their name once they turn 18, subject to the rules that apply then.

Where is YES available?

We're launching in Germany later this year and plan to expand to other countries after that. Join the waitlist and we'll let you know when your country opens.

Be first to give your kid a 20-year head start.

We're launching soon. Be one of the first families in line.

Join the waitlist

Everybody says kids can't invest.

We say YES.

Young
Early
Starters

Level up in life.

© 2026 – Young Early Starters NV

Everybody says kids can't invest.

We say YES.

Young
Early
Starters

Level up in life.

© 2026 – Young Early Starters NV

Everybody says kids can't invest.

We say YES.

Young
Early
Starters

Level up in life.

© 2026 – Young Early Starters NV